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Privacy Policy

Effective Date: January 2025

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My Album ("we," "us," "our," or "the App") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application. Please read this Privacy Policy carefully. By using My Album, you agree to the collection and use of information in accordance with this policy.

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IF YOU DO NOT AGREE WITH THE TERMS OF THIS PRIVACY POLICY, PLEASE DO NOT USE THE APP.

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1. Information We Collect

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We collect various types of information in connection with the services we provide, including:

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1.1 Personal Information You Provide

When you register and use our App, we collect the following personal information:

  • Name: Your display name or real name (retrieved from Google Sign-In or Apple Sign-In)

  • Email Address: Your email address (retrieved from authentication providers)

  • Profile Photo: Your profile picture (retrieved from Google Sign-In or Apple Sign-In)

  • Authentication Credentials: When using Google Sign-In or Apple Sign-In, we receive authentication tokens and basic profile information from these providers

  • User-Generated Content: Photos, videos, memories, comments, and any other content you create or share on the App

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1.2 Information Collected Automatically

When you use the App, we automatically collect certain information:

  • Device Information: Device type, operating system version, unique device identifiers, mobile network information, device settings

  • Usage Data: Features you use, actions you take, time and frequency of activities, performance data, crash reports

  • Camera and Photo Library: Access to your camera and photo library when you create memories or upload photos

  • App Performance Data: Crash reports, performance metrics, and technical diagnostics

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1.3 Information from Third Parties

We may receive information about you from third-party services:

  • Authentication Providers: When you sign in using Google Sign-In or Apple Sign-In, we receive basic profile information (name, email, profile photo)

  • Analytics Providers: Information from analytics providers for app performance monitoring

  • Service Providers: Information from cloud storage and infrastructure providers

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2. How We Use Your Information

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We use the collected information for the following purposes:

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2.1 To Provide and Maintain Services

  • Create and manage your account

  • Enable you to create, organize, and share memories

  • Process and deliver your content (photos, videos, memories, comments)

  • Store your memories securely using our cloud infrastructure

  • Facilitate sharing memories with selected friends and family

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2.2 To Improve and Personalize Services

  • Analyze usage patterns to improve app functionality

  • Personalize your experience and memory organization

  • Develop new features and services

  • Monitor and analyze trends and user preferences

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2.3 To Communicate With You

  • Send you technical notices, updates, and security alerts

  • Respond to your inquiries and customer support requests

  • Send notifications about memory interactions (comments, shares)

  • Notify you about changes to our services or policies

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2.4 For Safety and Security

  • Monitor and prevent fraudulent, abusive, or illegal activity

  • Enforce our Terms of Use and community guidelines

  • Detect and address technical issues and security vulnerabilities

  • Process reports of prohibited content and user violations

  • Implement content moderation and review processes

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2.5 For Analytics and Business Purposes

  • Track app performance and user engagement using third-party analytics providers

  • Generate aggregate statistics about app usage

  • Measure the effectiveness of features and campaigns

  • Conduct research and analysis

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3. How We Share Your Information

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We may share your information in the following circumstances:

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3.1 With Other Users

  • Shared Memories: Memories you choose to share with specific friends or family members

  • Comments and Interactions: Comments you make on shared memories

  • Profile Information: Your name and profile photo (as retrieved from authentication providers)

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3.2 With Service Providers

We share information with third-party service providers who perform services on our behalf:

  • Cloud Service Providers: For data storage, hosting, and content delivery

  • Authentication Services: For user verification and account security (Google, Apple)

  • Analytics Providers: For usage analytics and performance monitoring

  • Backend Service Providers: For database management, cloud functions, and server infrastructure

  • Content Delivery Networks: For efficient photo and video distribution

  • Other Service Providers: For customer support, email delivery, and technical services

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These service providers are contractually obligated to use your information only for the purposes of providing services to us and are required to maintain the confidentiality and security of your information.

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3.3 For Legal and Safety Reasons

We may disclose your information if required by law or in good faith belief that such action is necessary to:

  • Comply with legal obligations, court orders, or government requests

  • Enforce our Terms of Use and other agreements

  • Protect the rights, property, or safety of My Album, our users, or the public

  • Prevent fraud, security issues, or technical problems

  • Respond to reports of prohibited content or user violations

 

3.4 Business Transfers

If we are involved in a merger, acquisition, asset sale, or bankruptcy, your information may be transferred as part of that transaction.

 

3.5 With Your Consent

We may share your information for any other purpose with your explicit consent.

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4. Data Storage and Security

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4.1 Where We Store Your Data

Your information is stored on secure servers provided by trusted cloud infrastructure and backend service providers. These servers may be located in various countries around the world, including but not limited to the United States and India. Some data is also cached locally on your device for performance and offline functionality.

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4.2 How We Protect Your Data

We implement reasonable security measures to protect your information, including:

  • Encryption of data in transit using industry-standard protocols (HTTPS/TLS)

  • Secure authentication mechanisms

  • Access controls and authentication requirements

  • Regular security assessments and monitoring

  • Secure cloud infrastructure with enterprise-grade security

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HOWEVER, NO METHOD OF TRANSMISSION OVER THE INTERNET OR ELECTRONIC STORAGE IS 100% SECURE. WE CANNOT GUARANTEE ABSOLUTE SECURITY OF YOUR DATA.

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4.3 Data Retention

We retain your information for as long as necessary to:

  • Provide you with our services

  • Comply with legal obligations

  • Resolve disputes and enforce agreements

  • Maintain business records

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When you delete your account, we will permanently delete all your personal information and uploaded content from our servers. This includes all your memories, photos, videos, comments, and profile data. Once deleted, this data cannot be recovered.

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5. Your Rights and Choices

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Depending on your location, you may have certain rights regarding your personal information:

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5.1 Access and Portability

You may request access to the personal information we hold about you and request a copy in a portable format.

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5.2 Correction

You can update or correct your profile information directly in the App settings.

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5.3 Deletion

You may request deletion of your account and personal information by contacting us. Please note that when you delete your account, all your data is permanently deleted and cannot be recovered.

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5.4 Objection and Restriction

You may object to certain processing of your information or request that we restrict processing in certain circumstances.

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5.5 Withdraw Consent

Where we process your information based on consent, you may withdraw consent at any time.

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5.6 Manage Permissions

You can manage app permissions (camera, photo library, notifications) through your device settings.

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6. Permissions We Request

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The App requests the following permissions from your device:

  • Camera: To capture photos and videos for memories

  • Photo Library/Storage: To access and upload photos from your device gallery

  • Notifications: To send you alerts about memory interactions and app updates

  • Network/Internet: To connect to our services

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You can manage these permissions in your device settings at any time.

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7. Third-Party Services and Links

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The App integrates with third-party services and may contain links to external websites or applications. These third-party services include but are not limited to:

  • Authentication Providers: Google Sign-In and Apple Sign-In for account creation

  • Cloud Service Providers: For data storage and infrastructure

  • Analytics Services: For app performance and user behavior analysis

  • Other Integrated Services: Various third-party tools and services that enhance app functionality

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These third-party services have their own privacy policies, and we are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party services you interact with through our App.

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We do not control and are not liable for the data collection or privacy practices of these third-party services.

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8. Children's Privacy

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Our App is not intended for users under the age of 18 (or the age of majority in your jurisdiction). We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately, and we will take steps to delete such information.

 

9. International Data Transfers

 

Your information may be transferred to, stored, and processed in countries other than your country of residence, including the United States and India. These countries may have different data protection laws. By using the App, you consent to such transfers.

We work with service providers in multiple jurisdictions to ensure the best performance and reliability of our services. When your data is transferred internationally, we take steps to ensure appropriate safeguards are in place.

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10. Content Moderation and Reporting

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10.1 Reported Content

When content is reported by users:

  • The content is immediately and automatically removed from public view

  • The content is sent to our review team for assessment

  • We may review related user information and activity

  • Decisions made by our review team are final

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10.2 Account Actions

Based on reports and violations, we may:

  • Issue warnings

  • Temporarily suspend accounts

  • Permanently ban accounts and delete all associated content

  • Report illegal activity to law enforcement

We retain the right to take any of these actions without prior notice.

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11. Analytics and Tracking

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We use third-party analytics services to understand how users interact with our App, including:

  • App usage patterns and user engagement metrics

  • Technical performance and crash reporting

  • User acquisition and attribution tracking

  • Feature effectiveness and user behavior analysis

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These services may use cookies, software development kits (SDKs), and other tracking technologies. You cannot opt out of essential analytics required for app functionality, but you may limit certain tracking through device settings.

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12. Local Data Storage

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We use local storage technologies on your device to:

  • Store user preferences and settings

  • Cache content for offline access and improved performance

  • Maintain session information

  • Improve app responsiveness and user experience

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This locally stored data is encrypted and protected according to industry best practices.

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13. Push Notifications

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With your permission, we send push notifications for:

  • New comments on your shared memories

  • Memory sharing notifications

  • System updates and important announcements

  • App feature updates

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You can manage notification preferences in your device settings or app settings.

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14. Changes to This Privacy Policy

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We may update this Privacy Policy from time to time. We will notify you of significant changes by:

  • Posting the new Privacy Policy in the App

  • Updating the "Effective Date" at the top

  • Sending you a notification (if required by law)

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Your continued use of the App after changes become effective constitutes acceptance of the revised Privacy Policy.

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15. Your California Privacy Rights (CCPA)

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If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA):

  • Right to know what personal information is collected

  • Right to know if personal information is sold or disclosed

  • Right to access your personal information

  • Right to request deletion of your personal information

  • Right to opt-out of the sale of personal information (we do not sell personal information)

  • Right to non-discrimination for exercising your rights

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To exercise these rights, contact us at admin@pplsttech.com

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16. European Privacy Rights (GDPR)

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If you are in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR):

  • Right to access your data

  • Right to rectification

  • Right to erasure ("right to be forgotten")

  • Right to restrict processing

  • Right to data portability

  • Right to object to processing

  • Right to withdraw consent

  • Right to lodge a complaint with a supervisory authority

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Our legal basis for processing your data includes:

  • Consent: When you provide explicit consent

  • Contract: To fulfill our agreement to provide services

  • Legitimate Interests: To improve our services and ensure security

  • Legal Obligations: To comply with applicable laws

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17. Data Breach Notification

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In the event of a data breach that affects your personal information, we will notify you and relevant authorities as required by applicable law. However, we make no guarantees regarding data security, and you use the App at your own risk.

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18. No Liability

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TO THE FULLEST EXTENT PERMITTED BY LAW, WE DISCLAIM ALL LIABILITY FOR:

  • Unauthorized access to your data

  • Data breaches or security incidents

  • Loss, corruption, or deletion of your data

  • Misuse of your information by third parties

  • Privacy practices of third-party services

  • Actions or omissions of our service providers

  • Any damages arising from our privacy practices

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YOU ACKNOWLEDGE THAT YOU PROVIDE INFORMATION TO THE APP AT YOUR OWN RISK.

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19. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:

Email: admin@pplsttech.com

Developer: My Album Development Team

Jurisdiction: Gurgaon, India

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20. Governing Law

This Privacy Policy is governed by the laws of India, and all disputes shall be subject to the exclusive jurisdiction of the courts in Gurgaon, India.

 

21. Acknowledgment

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BY USING MY ALBUM, YOU ACKNOWLEDGE THAT YOU HAVE READ AND UNDERSTOOD THIS PRIVACY POLICY AND AGREE TO ITS TERMS.

 

You acknowledge that:

  • Your information will be collected, used, and shared as described in this policy

  • No data storage or transmission method is completely secure

  • You use the App at your own risk regarding privacy and data security

  • We have the right to modify this policy at any time

  • You are responsible for maintaining the confidentiality of your account

  • We use various third-party service providers to deliver our services

  • Your data may be processed by service providers in different countries

  • When you delete your account, all your data is permanently deleted and cannot be recovered

  • Only photos you actively upload are stored on our servers; your device gallery photos remain private

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End of Privacy Policy

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